March 18, 2015 – ORLANDO, FL – IZEA Inc. (OTCQB:IZEA), the premiere online marketplace that connects brands with influential content creators, announced today that Ted Murphy, CEO and Chairman, will be a featured speaker at the 2015 NAB Show from April 11 – 16, 2015, at the Las Vegas Convention Center in Las Vegas.
Murphy’s Super Session, Achieving Advertising Agility, will take place on Wednesday, April 15 at 4:00 p.m. PT. Along with John Swadener, Advisory Partner at PwC, the session will discuss how the measurement and analytics landscape is changing daily for those in the media and entertainment space. Within companies, the convergence of marketing and advertising technologies are changing roles. “Chief Revenue Officers,” “Data Scientists,” and the like are becoming ever more common in the C-suite. This session will address:
- What are the people, processes, and strategies that must be in place to take advantage of the new tools and insights that are now available to advertisers
- How to achieve advertising agility at a time of peak innovation
The NAB Show is the world’s largest electronic media show covering the creation, management and delivery of content across all platforms. With more than 98,000 attendees from 150 countries and 1,600+ exhibitors, NAB Show is the ultimate marketplace for digital media and entertainment. From creation to consumption, across multiple platforms and countless nationalities, NAB Show is home to the solutions that transcend traditional broadcasting and embrace content delivery to new screens in new ways. For complete details, visit www.nabshow.com.
About NAB
The National Association of Broadcasters is the premier advocacy association for America’s broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.
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