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How Content Marketing Can Build Your Brand

How Content Marketing Can Build Your Brand

| Content Marketing | 16 Jan 2017

Content marketing is the key to building your company’s online presence. But it’s not enough to simply produce content just so you can have some. You can make or break…

How To Boost Your Brand's LinkedIn

How To Boost Your Brand’s LinkedIn

| Social Media Marketing | 18 Jan 2017

Facebook for professionals, LinkedIn is one of the largest growing social media platforms. With more than 467 million registered users, the company boasts that two users sign up every second….

Are Influencers Journalists? The Power of Backpack Journalism

Are Influencers Journalists? The Power of Backpack Journalism

| Influencer Marketing | 17 Jan 2017

Journalists wear several hats nowadays. From reporting to photography, those in the industry are expected to multitask. And with both digital and print publications struggling to find a space in…

Top 10: Fitness Influencers

Meet the Top 10 Instagram Fitness Influencers

| Influencer Marketing | 13 Jan 2017

Fitness is moving to a different level in the digital age, and resources are available to everyone interested in improving their physical health. As in most fields, there are some…

Holiday Shopping Survey Findings Feature

Findings From Our Holiday Shopping Survey

| Influencer Marketing | 12 Jan 2017

This year’s holiday shopping season is certainly one for the record books. According to the National Retail Federation‘s holiday report, the connected consumer dominated holiday shopping deals with e-commerce outperforming…

How to use Social Media to Influence Purchase Intent

How to use Social Media to Influence Purchase Intent

| Social Media Marketing | 11 Jan 2017

When it comes to turning users into customers, social media marketing is still in its infancy. But a number of signs suggest that, in years to come, social sponsorship and…

50 Top Instagram Influencers of 2016

Meet The 50 Top Instagram Influencers of 2016

| Influencer Marketing | 10 Jan 2017

In 2016, many brands realized that they could dramatically increase their Social Media marketing initiatives by aligning with top Instagram Influencers. We’ve selected the top 50 Instagram Influencers of 2016…